October 21, 2008
BOUTIQUE PROFILE - 4U
A lot of my bronx customers complain that there aren't many dope boutiques in the borough to cop fresh gear. Thats changed with the recent renovation of 4U - House of Fitteds. For 10 years they've been the most well known spot to cop fitted hats in the Bee Ex, however their clothing always seemed to be an afterthought. That changed a couple of months ago when the owner Li renovated the store to more of a boutique format and brought in some sick new brands. Of course Dirty JAX is still holding it down on the racks but he now has some of the freshest wears from Shmack, Rocksmith, Mishka, Lira, The Loots, Alador & Smith, IM King and Jeepney. 4U is located underneath the 5 train on White Plains Rd and Allerton Ave.
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2 comments:
I been shopping at 4U since i was a little kid, i grew up around there right on Burke ave near Allerton. Ima tell you they came a LONG WAY. I dont shop there anymore bc shit just got too expensive i used to buy fitteds for like 15 20$, naturally you know everyone raised the price i dont hate on 4U for that. but i just cant do that no more. Shout out to Chino and all them out there. DBLOCK!
Gotta check out some Jeepney Clothing in that boutique.
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